Wildflower Power

Us girls are super pleased to welcome the Wildflower Collection! After countless hours and weeks with Brynn, we all have a chance to relax now. Brynn launched her latest addition to her hard working collection. As weeks went by, us interns have been working extra hard on making the Wildflowers shine! I had fun making sure the bags arrive to perfection. As a Social Media intern, it was my job to creatively give these beautiful bags an identity for themselves. From actually helping pick out name ideas, assisted at photo shoots to picking out each individual straps and putting them in plastic bags for protection. My hard work has paid off. Proud of what we all set out to accomplish, the new line looks great and aesthetically beautiful! My favorite color/bag has to be the Calypso Orchid Lauren, a super great chic bag that fits my style and is perfect for my liking. Be sure to find your perfect bag and see the fruits of our labor, Wildflower Power!

March Madness Division street

March Madness isn't just for those sporty basketball players it's going to be that season for us girls who love nothing better then shopping and sales, Saturday, March 24th and March 25th on Division Street. The boutique Frill is teaming up with Brynn Capella. For two days only get 20% off our signature handbag collection! Be sure to stop by and check us out!

Where: 1747 W Division (between Wood St & Hermitage Ave)  Neighborhood: Ukrainian Village Hours: Saturday - 11:00a - 6:00p   Sunday - 12:00p - 5:00p

Joys of Production

Since working with Brynn I will never look at handbags the same........

Fabric Rolls

Bins of Hardware

Every trip to the contractors is an adventure. We must have reorganized the fabric in the backroom a dozen times. It has all been a great learning experience. Now that we are going into production I  realize how important it is to keep an organized environment, not only for us but for the contractors too, and sometimes it takes more than one trip.

Another  way that  we organize the back room is bins. Since we use so much hardware we separate by bag and size. There are so many different sizes and colors that we have to make it easy to keep track. Now when doing inventory for hardware be ready for what seams like endless counting.

Hides of Leather

 Of course the signature look is leather. When getting the leather together we make sure that it is quality. One thing I do not like is when we get all the leather in, it stinks! The smell of leather is not very pleasant when it is all in one designated area. The best part is knowing everything is ordered and ready for production.

Spring is Almost Here

As the warm weather approaches, so do the new spring and summer bags. So that means it's time for Inventory day for the girls at Brynn Capella Inc.

Last Friday came and went so fast. It's actually amazing how many handbag bins fit in the office closet! After we took all the bins out, the main area was filled wall to wall with bags from season's past. It was fun seeing how much the line has evolved over the years. There were even some bags that we didn't realize were still in stock, as they aren't online anywhere. (I smell a new task a brewing.)

The morning was filled with counting every single bag and double checking our main inventory counts. After our quick Pizza lunch break, Brynn decided to have a fun session of researching names for the 70's inspired Fall 2012 Collection. From researching slang words (That's Dope, To The Max, Chill, Groovy, Foxy Mama), fashion trends (Bell Bottoms, Hot Pants, Menswear inspired) and popular movies (Annie Hall) and songs (Imagine, Heart of Glass, Brown Eyed Girl), we finally narrowed down our selections. Now besides Spring/Summer, I can't wait to see Fall too.

Lastly, we re-organizing the bins and shelves to make room for the new bags arriving soon.
I'm sure nothing will bring as much excitement to the intern girls once the new spring bags arrive! Fun bright colors to brighten the office, so as the days get warmer the anxiety grows!

Obsession Confession: I Need You, Cher!

Okay, you know when people say you are in denial?  And then you deny that you are in denial?  Well, I have come to terms with myself, and I am ready to confess: I need you Cher!  The Cher Wristlet by Brynn Capella is a must have for any girl that goes out at night, particularly the ones in college.

My name is Katie - I am the new Merchandising Assistant at Brynn Capella, and I am also a 21-year old student at Columbia College.  I am definitely not a huge party girl, but I do like to go out with my friends or my boyfriend and have a good time once and a while.  But every time I go out, I am faced with “big purse syndrome.”  You know, the ailment where you own an expensive purse that you don’t want to leave sitting in a pile at the bar table while you are on the dance floor?  But, at the same time, it is hard to look confident and sexy when you have this big bag swinging back and forth and hitting people while you are dancing.  Solution? The Cher Wristlet.

Now, picture this.  A young woman with a cute wallet-sized bag around her wrist dancing with a smile on her face and surrounded by her friends - victory.  All my credit cards and money are in the wristlet along with my cell phone and a little tube of lip gloss for any retouch opportunities.  The Cher is the perfect size for any event, and now is the perfect time to get one because the Wildflower Collection is coming out SOON for the Spring and Summer nights.

Western Flower

Moss Verbena

Iceland Poppy

Calypso Orchid

Emerald Isle

Lilac Wisteria

Poppyseed

   

Introducing the colors for the Wildflower Collection Cher Wristlets!





Thank you, Brynn, for answering our prayers – I am cured.

Sincerely,

xoFashionByKatiexo